Mopar '10 Introduced By Chrysler
On July 7, Pietro Gorlier, President and CEO of Mopar and Ralph Gilles,
President and CEO of Dodge introduced the Mopar ‘10. For the first time, Chrysler Group LLC will launch a special-edition
Mopar version of a production vehicle. The Mopar '10, a Mopar 2010 Dodge Challenger, will arrive in dealerships next month.
"Mopar '10 has a wicked, sinister appearance that will turn
heads. It has 20-inch forged heritage gloss-black wheels, black-chromed grille surround and a functional, vented T/A-style
hood with vintage hood pins. Mopar graphics are everywhere - - - on the front fascia, hood, hood-pin caps, body-side stripes,
windows and on the chromed fuel door," said Ralph Gilles.
The car will be available only in black with a choice
of three accent colors: Mopar Blue, Red or Silver. The interior features Katzkin leather seating with stitching that matches
the exterior stripe, a custom leather-wrapped steering wheel, and a Mopar T-handle for automatics or a special short-throw
Hurst shifter w/a pistol grip handle for manuals.
Chrysler will build 500 Mopar ‘10s with a MSRP of $38,000
for an automatic and $1,000 more for a manual. Both prices include destination. That puts Mopar '10 right in the middle
between the Challenger R/T at $32,610 and the Challenger SRT8 at $43,680.
The Mopar '10 will come with a special
owner kit that will include a certificate highlighting the vehicle identification number (VIN), date of build completion,
and build number. The kit will also include a limited-edition sketch of the vehicle signed by exterior designer Mark Trostle,
a book that highlights the vehicle build, and other Mopar '10 merchandise.
Under the hood will be the 5.7 liter
HEMI V8 engine augmented by the cold air intake and functional hood scoop. There will also be an increase in horsepower with
the addition of our cold-air intake, a hood-venting system and a vented T/A-style hood.
The Mopar '10 will
also include the Super Track Pack suspension-Mopar's most aggressive handling package, complemented by Mopar front and
rear powder-coated strut tower braces. Super Trac Pac is a comprehensive system, including unique sway bars, bushings, springs
and shocks.
Many of the special components will be offered individually in the Mopar catalog.
Don't
be surprised to see limited run special Mopar editions of other vehicles from Chrysler.
Source: Chrylser Group
LLC
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